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Master of Science in Strategic and Creative Marketing, Communication and Media

Shape what's next for brands and media
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  • Master Of Science In Strategic And Creative Marketing, Communication And Media
Duration11 Months
locationNew York City
FORMAT Full-time
Mode of studyIn person
intakeJanuary
Overview
Study Plan
Your Professional Path
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Your Professional Path: Ms in Strategic and Creative Marketing, Communication and Media 

Today’s organizations need marketing and communication professionals who can drive growth through strategy, creativity and data-informed decision-making. Brands compete on relevance, engagement and measurable impact—requiring talent that understands both business objectives and audience dynamics.

The Master of Science in Strategic and Creative Marketing, Communication and Media prepares you for roles in brand management, strategic marketing, media planning, content strategy and communication leadership. You graduate equipped to translate consumer insight into positioning strategies, design integrated campaigns and contribute directly to business performance across industries.

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Opportunities for Master in Strategic and Creative Marketing, Communication and Media Graduates 

In addition to the diverse industries and organizations accessible with your MS in Strategic and Creative Marketing, Communication and Media you can pursue a broad spectrum of roles upon graduation, including but not limited to:

  • Career Opportunities after the MS in Strategic and Creative Marketing, Communication and Media

    Image Career Opportunities after the MS in Strategic and Creative Marketing, Communication and Media

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Where graduates have worked

* Disclaimer: Alumni outcomes may include graduates from various programs across our school and are not exclusive to this program.

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The IE  Alumni Network

Join a dynamic, worldwide community shaping the future in a wide range of industries. Graduates from our partner institution, IE University, are making an impact in creative and business sectors around the globe. Through IENYC’s networking and speaker events, you’ll connect with IE Alumni, at companies including:

  • Amazon Brand Strategy, Customer Experience, Data-Driven Marketing
  • Havas Integrated Campaigns, Media Strategy, Creative Innovation
  • Meta Digital Advertising, Community Building, AI-Powered Insights
  • Nike Brand Storytelling, Consumer Engagement, Experiential Marketing
  • Sephora Product Launch Strategy, Influencer Marketing, Omnichannel Retail
  • TikTok Content Strategy, Creator Partnerships, Platform Growth
  • Agencies & startups Brand Positioning & Design, Growth Strategy

Whether at global brands, creative agencies or fast-moving startups, IE Alumni in New York City and worldwide bring bold ideas, strategic thinking and cultural intelligence to the ever-evolving marketing and media landscape.

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