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Master of Science in Strategic and Creative Marketing, Communication and Media

Shape what's next for brands and media
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  • Master Of Science In Strategic And Creative Marketing, Communication And Media
Duration
location
FORMAT
Mode of study
intake
11 Months
New York City
Full-time
In person
January
Overview
Study Plan
Your Professional Path
Admissions & Fees
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Who is it for?

Career Opportunities

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Your Professional Path: Ms in Strategic and Creative Marketing, Communication and Media 

Today’s organizations need marketing and communication professionals who can drive growth through strategy, creativity and data-informed decision-making. Brands compete on relevance, engagement and measurable impact, requiring talent that understands both business objectives and audience dynamics.

The Master of Science in Strategic and Creative Marketing, Communication and Media prepares you for roles in brand management, strategic marketing, media planning, content strategy and communication leadership. You graduate equipped to translate consumer insight into positioning strategies, design integrated campaigns and contribute directly to business performance across industries.

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Opportunities for Master inStrategic and Creative Marketing, Communication and Media Graduates

In addition to the diverse industries and organizations accessible with your MS in Strategic and Creative Marketing, Communication and Media you can pursue a broad spectrum of roles upon graduation, including but not limited to:

  • Career Opportunities/Outcomes

    Image Career Opportunities/Outcomes

Where graduates have worked

* Disclaimer: Alumni outcomes may include graduates from various programs across our school and are not exclusive to this program.

    Logo of 4THBIN, featuring the text '4THBIN' with the tagline 'certified & secure e-recycling solutions' in blue and white colors.
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    The image displays the logo of Anthesis, featuring a stylized pink flower and the text 'Anthesis' in red.
    A red triangular logo with rounded corners and a stylized, abstract design.
    The image shows the word 'Blackstone' in white letters on a black background.
    A logo of Cadence OneFive featuring magenta background with white text.
    Black text stating 'Center for Humane Technology' inside a rectangular border.
    The image displays the logo of CDP, featuring a stylized red and black design.
    A bold blue geometric shape with the text 'FORUM FOR THE FUTURE' in white.
    Logo of GreenPlaces featuring a green circle with a stylized leaf and text.
    A logo featuring a stylized circular design with wavy lines and the letters 'HXN' superimposed, with the text 'HECHO POR NOSOTROS' at the bottom.
    Logo of Idealist Consulting featuring stylized text and a geometric design.
    Logo of MSC with wavy white lines on a blue background
    The image shows a logo named 'PlantBaby' featuring a stylized graphic of a capsule with a plant inside, divided into sections with different designs.
    The image features the text 'SOCIAL & LABOR CONVERGENCE' with a graphic of intertwined black and red lines above the text.
    A black and white logo featuring the text 'Land to Market' with a graphic of a plant stem and leaves.
    The image displays the logo of Wayfair, which features the company name in purple lowercase letters accompanied by a multicolored geometric icon.
    The image shows the text 'WILDGRID' in bold red letters on a white background.
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The IE  Alumni Network

Join a dynamic, worldwide community shaping the future in a wide range of industries. Graduates from our partner institution, IE University, are making an impact in creative and business sectors around the globe. Through IENYC’s networking and speaker events, you’ll connect with IE Alumni, at companies including:

  • Amazon Brand Strategy, Customer Experience, Data-Driven Marketing
  • Havas Integrated Campaigns, Media Strategy, Creative Innovation
  • Meta Digital Advertising, Community Building, AI-Powered Insights
  • Nike Brand Storytelling, Consumer Engagement, Experiential Marketing
  • Sephora Product Launch Strategy, Influencer Marketing, Omnichannel Retail
  • TikTok Content Strategy, Creator Partnerships, Platform Growth
  • Agencies & startups Brand Positioning & Design, Growth Strategy

Whether at global brands, creative agencies or fast-moving startups, IE Alumni in New York City and worldwide bring bold ideas, strategic thinking and cultural intelligence to the ever-evolving marketing and media landscape.

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